Santa Barbara Web Pro - Blog

Your Web Site Should Be Living In Santa Barbara

admin — Mon, 03 Oct 2011 18:35:25 +0000

Not just because we live in Santa Barbara and design web sites between the beautiful beaches and gorgeous mountains. It’s more like this: we work with a lot of clients who coming to us with a web project thinking what they really need is something akin to a bronze sculpture. Perfectly created then permanently cast into unchanging d metal. The reality is your Web site should be a living entity. Growing, change, blossoming and providing fruit in the form of community involvement, useful information, lead generation, work load sharing, and a lot more. There can be as much to a web site as leaves on a tree. But even the native and majestic Coast Live Oaks that graces Santa Barbara must grow it’s leaves one at a time. Start thinking how you can add one ‘leave’ to your web site today.

Santa Barbara Web Design talks: Pizzazz with Purpose

admin — Tue, 30 Aug 2011 15:45:26 +0000

Having a flashy design web site makes a nice impression but is pizzazz the quality that really matters most? We get a lot of web design customers in Santa Barbara that have one thing in mind: to ‘wow!’ visitors. Now we like pomp and circumstance as much as the next guy but starting with a solid foundation of understanding what a web sites purpose is can make a huge difference between having a web site that keeps visitors and one that loses visitors after the initial fireworks have gone off. Believe it or not a plain vanilla website that facilitates your visitors purpose in clear and useful way will be much better assest than a flashy high-tech site that is hard to navigate. Whether you are in need of Santa Barbara web design or are an international retailer selling around the world you need pizzazz but you need function and purpose first. We start every web project with a clear definition of the sites purpose and then define all of the possible reasons a visitor will come to your web site. Before you start working on your web project try this: see how simplified you can make you web objective definitions. i.e. see pictures, see prices, make appointment – These six words may define the complete experience of 90% of visitor to a custom floral arrangement business. With this in mind these three functions should only be facilitated by a splashy design and everything we do with the web site design and programming should be to encourage their success and function. All too often a design can get in the way of accomplishing even simple tasks. So remember: Keep purpose before piazzazz

What good is a small business web site in Santa Barbara?

admin — Thu, 25 Aug 2011 16:25:24 +0000

What does web design do for business professionals in Santa Barbara? How do you use web design effectively, is it really worth the effort? For a large business it’s not question of whether to have a web site or not – they know they NEED a site. A large business web site which speaks to customers around the globe can also be useful locally in Santa Barbara providing a variety of benefits from customer referrals to community goodwill or an employment portral. But a lot of working professionals and small to medium size business don’t always perceive a need for a web presence. Most of their business may come from referrals, existing clients, local advertising and word of mouth. The next few articles will be exploring and assessing the needs, value and opportunity of creating a attractive, effective web site for a business in Santa Barbara no matter how small the service or product. From a boutique in Montecito, a plumber in Goleta or a therapist in Carpinteria, there are good reasons to have a web site.